Organization

Organization

Responsibilities and functions of major departments

Department NameFunctions
E-Commerce Business
Department
1. New manufacturers, product development and performance
tracking.
2. Maintenance of manufacturer conditions and dispute settlement
3. Approval of product schedules.
4. Product sales analysis and tracking.
5. Formulate sales strategy of PChome EC.
6. Analysis and Research on Competitive Industries (Products).
Investment
Department
1. Asset planning and scheduling operations of the Company.
2. Complete the writing of investment analysis report and
trading strategy.
3. Pre-investment evaluation includes industry and financial
analysis, and provide professional advice.
4. Post-investment management such as investment agreement
execution, project tracking, value-added services, etc.
Marketing
Department
1. Strategically enhance corporate brand image and
positioning.
2. Set annual brand goals.
3. Establish a good brand image in the hearts of consumers,
distributors and employees, and meet customer expectations
and trust in all aspects.
Technology/Big Data/Artificial Intelligence
Department
1. Development and maintenance of front-end and back-end and
cloud systems.
2. Carry out information system planning and setting according to
the needs of relevant units.
3. Formulation and optimization of information system processes.
Cyber Security Office1. Formulate and promote the Group's information security
management policy and assist various departments to
establish norms.
2. Plan and handle the vulnerability assessment and correction
of the group's services and systems.
3. Assess and audit the risk level and status of each BU and the
Company.
4. Assist in managing the information security of external
partners.
5. Improve employee information security awareness.
6. Assist in obtaining information security related
certifications and completing information security matters
of government projects.
7. Identification and correction of information security
incidents.
8. Monitor and alert the status and external risks of each
service of the Group.
9. Enhancement of internal information security related skills
and establishment of support network.
Operations Management
Department
1. Maintain the operation of the warehouse/Express system.
2. Implementation of warehouse/Express projects.
3. Assist in the formulation of future strategies for
warehouse/Express.
4. Assist the warehouse/Express operation management.
5. Provide good hardware facilities for warehouse/Express.
Warehousing & Logistics Department1. Management of purchase, delivery and inventory.
2. Formulate a warehousing/logistics strategy plan.
3. Improve the overall operational efficiency of warehousing and
logistics.
Business Management
Department
1. Formulate the direction of annual business strategy and promote
key business projects.
2. Analyze operating costs for overall company risk control.
3. Establish and maintain corporate brand image through media
relationship management and marketing activities planning.
Finance & Accounting
Department
1. Establish an internal financial system of the Company.
2. Organize the preparation of financial plans and cost plans of the
Company.
3. Provide and analyze various financial statements, and explain the
abnormal items.
Human Resource
Department
1. Formulate human resources strategies and systems based on the
development needs of the Company, and promote human
resources business to balance the needs of both employers and
employees.
2. Establish a salary management and performance appraisal system
with external competitiveness and internal fairness to shape a
performance-oriented work culture.
3. Organize design and manpower allocation based on the Company
strategy.
4. Improve the training system and design talent selection, use,
education, and retention programs that keep pace with the times.
5. Simplify the human resources affairs process, optimize the
employee experience, create a positive cooperation corporate
culture, and unite the centripetal force of employees.
Administration/General Affairs Department1. Coordination of the Group's Epidemic Prevention Center and the
release of epidemic prevention measures and information.
2. Management of Group Online Banking Authority.
3. Seal application and seal management, electronic voucher use
control and document management.
4. Safe maintenance of the public environment and care for
employees in the workplace.
5. Management and control of the contract for the purchase and
maintenance of office software and hardware equipment.
6. Management and control of general affairs and maintenance of
general affairs and office equipment and materials.
7. Import of BPM electronic form projects, Help-Desk projects and
other projects.
Customer Service
Department
1. Customer ordering process and platform information guidance
instructions.
2. Provide customer order consultation and after-sales service
3. Service case care, tracking and customer relationship.
maintenance.
4. Consolidate customer suggestions and service optimization
proposals for each service channel.
5. Marketing Award Service Center.
Public Relations
Department
1. Shaping the Company's brand image (press conference).
2. Preparation and execution of press releases and event
communications.
3. Public Relations Issue Planning and Crisis Management.
Synergistic Business
Department
1. Achieving the Group synergy and integration in accordance
with the Group's strategic objectives.
2. Establish a digital, data-driven service ecosystem.
3. Conducting strategic analysis and development to achieve
the business model development and cooperation content
planning and management of the target cooperative industry.
4. Implementing the Group's strategy in cross-unit and crossgroup
cooperation to introduce new undertakings and
promote the Group’s important projects.
5. Creating new business operation models, exploring potential
business opportunities, and forging a perfect cross-industry
cooperation to achieve a mutually beneficial ecology.
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2020

財團法人公共關係基金會-2020年傑出公關獎-品牌傳播獎 傑出獎 (私部門類)