PChome Online Reports Third Quarter 2021 Results.

PChome Online today announced its financial results for the third quarter ended September 30, 2021. We provided the consolidated financial statement and standalone financial statement as follows. The standalone financial statement reflects a clearer picture of the B2C business.

Third Quarter 2021 Financial Highlights: 

⚫ On consolidated basis:

o PChome reported a consolidated revenue of NT$11.41 billion in 3Q 2021, up 10.6% YoY but down 2.7% QoQ, as the pandemic abated and consumption behavior gradually normalized. Gross margin improved to 12.1% (vs. 11.4% in 3Q 2020), whereas the operating margin improved to 0.54% (vs. 0.40% in 3Q 2020), thanks to favorable product mix shift and continuing scale benefit.

o Operating income grew 51.6% YoY to NT$62 million in 3Q 2021, whereas pretax income grew 155.7% YoY to NT$98 million in 3Q 2021, due mainly to a revaluation gain, classified as non-operating income, from Chunghwa PChome Fund I’s portfolio companies. Due to the one-off tax benefit in 3Q 2020, net income YoY growth in 3Q 2021 was lower at 33.3%. 

⚫ Within the B2C business:

o 3C categories sales grew 13.2% YoY and accounted for 73.4% of total B2C sales in 3Q 2021 vs. 72.7% in 2Q 2021 or 72.0% in 3Q 2020. Non-3C categories sales increased 5.2% YoY and accounted for 26.6% of total B2C sales in 3Q 2021 vs. 27.3% in 2Q 2021 or 28.0% in 3Q 2020. Lower Non-3C mix in this quarter was due to the slower online shopping demand for daily necessities and food products, as the pandemic eased in Taiwan. 

o Gross margin achieved 12.6% in 3Q 2021, up 0.7% points YoY, which benefited from a more favorable product portfolio within both 3C and Non-3C categories. 

o Operating profit was NT$152 million, an increase of 69.0% YoY in 3Q 2021, reflecting increasing scale benefit.

Other Business Highlights:

⚫ Group 

o PChome introduced China Development Financial, Chunghwa Telecom and the founders of 21st Century Digital Technology Co., Ltd (“21CD”) as strategic investors who jointly subscribed PChome’s NT$1 billion private placement, representing 9,376,463 common shares of the company, or 7.35% of the enlarged share base.

⚫ Marketplace 

o Marketplace revenue was down 2.3% YoY in 3Q 2021, which mainly came from the decline of PChome Store while Ruten continued to deliver stable growth. 

o Marketplace operating profit increased by 46.2% to NT$30 million in 3Q 2021, reflecting the profitability improvement by Ruten’s new take rate and payment service fee scheme.

⚫ Fintech 

o The acquisition of the online insurance broker E-insure was completed in 3Q 2021. PChome has also announced in Oct 2021 to acquire a controlling stake in 21CD through both old share and share exchange transaction with Pi Wallet. 

o Pi Wallet has accumulated more than 1.2m registered users and over 380K merchants in 3Q 2021.

⚫ Other 

o Bibian, the group’s cross-border e-commerce platform, sales in 3Q 2021 grew 161% YoY, reflected the strong demand of overseas products, and continued to show a positive bottom line.

Related

Cold Wave Anti-Cold Business Opportunity! PChome 24h Shopping Anti-Cold Artifacts Slashed by up to 70% Off, Heater Sales Double, Smartwatch Sales Up Nearly 20% Year-over-Year
PChome 24h Shopping: Dehumidifier Searches Rise 10%, Sugar-Free Tea Orders Grow 36% YoY As New 2026 Regulations Approach: Secure Up to NT$1,200 in Dehumidifier Tax Refunds and Up to 21% in Bank Rewards
PChome Online Group’s Cross-Border E-commerce Subsidiary Bibian Receives Strategic Investment from Itochu Corporation
PChome 24h Shopping 2025 Annual E-book Top 10 Bestsellers Revealed! “Harry Potter” and “The Almanack of Naval Ravikant” Dominate the Charts, E-book Sales Annual Growth Rate Reaches 30% Up to 21% Cash Back with Designated Banks during the “24 Power Member Day” Event
Search Popularity Jumps 40%! PChome 24h Shopping Launches TGA 2025 Award Winners Zone with Spot Inventory Video Game Singles with Designated Spend Eligible for up to 5,000 P Coins Annual Masterpieces and Peripherals Offer Concurrent Discounts Get Your Hands on the List Now Enjoy High Rewards and Seamlessly Upgrade Your Gaming Experience, Gamers Don’t Miss Out!
PChome 24h Shopping 1212 Year-End Rewards Final Wave! Grand Year-End Banquet Gifts Drive Corporate Procurement Inquiries Up 23%! Dream 3C & Home Appliance List Revealed! Hikers 86-inch 4K QLED Google TV for NT$24,222, Dyson SV18 Cordless Vacuum Cleaner for NT$9,999 – Major & Small Appliances Up to 76% Off, with Max 20% Rebate.
Christmas Gift Buying Frenzy! “Gift Exchange” Tops Search List, Hair Dryer and Bluetooth Headset Search Volume Grows by Double Digits 1212 Year-End Reward Ceremony Offers Up to 32% Cashback! Enjoy Exclusive Daily Category Discounts, LCD Category Day Up to $1,500 Off High CP Value Items for a Few Hundred to Dream Items for Tens of Thousands! The Perfect Gift List – Hot-Selling 3C and Fragrances Discounted as low as 42% Off
Winter Sales Fully Heating Up! PChome 24h Shopping Sees 9X Increase in Search Volume for Electric Heaters, Launching Double 12 “1212 Year-End Feedback Extravaganza”! Daily Giveaways of 1212, Up to 32% Cashback — Five Major Perks at a Glance. Winter Must-Buy List Revealed! Six Major Hot Winter Items X Hot Spring Getaway Packages Start at 50% Off for a Limited Time.
回到頂端

2020

財團法人公共關係基金會-2020年傑出公關獎-品牌傳播獎 傑出獎 (私部門類)