{"id":15462,"date":"2018-11-07T00:00:00","date_gmt":"2018-11-06T16:00:00","guid":{"rendered":"https:\/\/corp.pchome.tw\/en\/pchome-reports-nt8-2-billion-revenue-for-the-third-quarter-2018-layout-pchome-prime-membership-ecosystem-introduce-cross-board-items-from-japan-and-korea-during-the-great-single-day\/"},"modified":"2018-11-07T00:00:00","modified_gmt":"2018-11-06T16:00:00","slug":"pchome-reports-nt8-2-billion-revenue-for-the-third-quarter-2018-layout-pchome-prime-membership-ecosystem-introduce-cross-board-items-from-japan-and-korea-during-the-great-single-day","status":"publish","type":"post","link":"https:\/\/corp.pchome.tw\/en\/pchome-reports-nt8-2-billion-revenue-for-the-third-quarter-2018-layout-pchome-prime-membership-ecosystem-introduce-cross-board-items-from-japan-and-korea-during-the-great-single-day\/","title":{"rendered":"PChome Reports NT$8.2 Billion Revenue for the Third Quarter 2018 Layout PChome Prime Membership Ecosystem & Introduce Cross-Board Items from Japan and Korea during the \u201cGreat Single Day\u201d"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\tPChome Reports NT$8.2 Billion Revenue for the Third Quarter 2018<\/font><\/span><\/span><\/strong><\/div>\n
\n\tLayout PChome Prime Membership Ecosystem & Introduce Cross-Board<\/span><\/strong><\/div>\n
\n\tItems from Japan and Korea during the “Great Single Day”<\/font><\/span><\/span><\/strong><\/div>\n
\n\t <\/div>\n
\n\tThe no.1 e-Commerce Group in Taiwan – PChome Online (8044 TW) today (Nov. 7th) <\/font><\/span>announced 2018 third quarter consolidated financial report. Consolidated revenue for 3Q18 <\/span>is NT$8.2 billion, growing by 12.6% compared with the same period last year. Consolidated <\/span>revenue for the first three quarters of 2018 is NT$24.25 billion, creating a historical high <\/span>record. B2C business maintains a strong growth momentum with brilliant sales <\/span>enhancement from 3C products. In terms of brand exploration, PChome became the first <\/span>Taiwan e-Commerce company to be qualified as the exclusive “Apple Authorized <\/span>Distributor” for full range of products.<\/span><\/div>\n
\n\t <\/div>\n
\n\tConsolidated operating expenses decreased by NT$303 million compared with second <\/font><\/span>quarter this year, thanks to lower marketing expenses for Personal Store. Unconsolidated <\/span>net loss for PChome Online parent company is NT$189 million. Because of the lower <\/span>marketing expense, consolidate net loss for PChome Online has shrunk to NT$300 million in <\/span>3Q from NT$588 million in 2Q. <\/span><\/div>\n
\n\t <\/div>\n
\n\tChairman of PChome Online, Mr. Jan said, “Accumulated three quarters’ revenue for <\/span>PChome B2C business grew 14.8% compared with the same period last year. Continued the <\/font><\/span>momentum in the first half of this year, we also introduce cross-board items from Japan and <\/span>Korea during the “Greater Single Day”, starting to connect high-quality products from all <\/span>over the world in the fourth quarter this year. Additionally, prime membership economy <\/span>promoted by PChome has also driven members to repurchase more. Currently, P-coins <\/span>could be used in over 100,000 application scenarios, and via P-coins’ application in offline-to-<\/span>online scenarios, it would allow PChome to sustainably develop PChome Prime <\/span>membership ecosystem.” Moreover, Personal Store achieved awesome performance in <\/span>mobile e-Commerce market in the first three quarters with an increasing average ticket <\/span>price and expanding market share. 2018 third quarter GMV has grown nearly 3 times <\/font><\/span>compared with the same period last year, maintaining the leading position among Taiwan <\/span>mobile e-Commerce.<\/span><\/div>\n
\n\t <\/div>\n
\n\t2018 third quarter operating highlights:<\/font><\/span><\/div>\n
\n\t• PChome 24h maintained strong operation momentum, benefiting from Ghost <\/font><\/span>Festival, Father’s Day, Chinese Valentine’s Day, Back to School season and Mid-<\/span><\/div>\n
\n\tAutumn Festival. Growth engine is also backed by new iPhone launch in September, <\/font><\/span>prime membership economy and brand promotion strategy.<\/span><\/div>\n
\n\t <\/div>\n
\n\t• Ruten has launched more AI related services since third quarter through data <\/span>analysis based on 10mn membership database. Ruten personalized <\/span><\/div>\n
\n\trecommendation <\/span>has driven the traffic conversion rate to grow 4 times.<\/span><\/div>\n
\n\t <\/div>\n
\n\t• PChome Store maintained strong growth momentum with the number of stores and <\/font><\/span>SKU approaching 110,000 and 300mn, respectively. Personal Store started to <\/span>monetize via advertisement service since late April and 0.5% commission fees since <\/span>November 2018.<\/span><\/div>\n
\n\t <\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":18,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[54,1],"tags":[],"post_folder":[],"_links":{"self":[{"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/posts\/15462"}],"collection":[{"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/comments?post=15462"}],"version-history":[{"count":0,"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/posts\/15462\/revisions"}],"wp:attachment":[{"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/media?parent=15462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/categories?post=15462"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/tags?post=15462"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/corp.pchome.tw\/en\/wp-json\/wp\/v2\/post_folder?post=15462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}